The field of business analytics is rapidly growing, with the U.S. Bureau of Labor Statistics projecting a 39% increase in business analytics jobs through 2024. This surge in demand is driven by the decreasing costs of data acquisition, storage, and processing over the past decade. Data has become a valuable asset for organizations, providing crucial insights that enable informed decision-making and maintain competitiveness in the marketplace.
UNCW’s Master of Science in Business Analytics program is designed to equip students with the skills needed to excel in this dynamic field. Dr. Manoj Vanajakumari, the program coordinator, emphasizes the importance of analysts who can harness the power of big data sets, utilize advanced analytics tools, and effectively communicate insights to management and stakeholders. The program aims to meet the growing need for professionals who can make data-driven decisions, with the U.S. Bureau of Labor Statistics estimating a 10% increase in demand for business analysts by 2023.
The MSBA program at UNCW is STEM designated, offering a technical curriculum that focuses on developing students’ understanding of techniques, models, and analytic methods essential for creating data-driven solutions. This designation not only attracts students and employers but also allows international students to gain practical experience through Optional Practical Training (OPT) for 24 months before entering the workforce.
Throughout the program, students will apply the methods and skills learned in courses to solve real-world business analytics problems within realistic timeframes. They will also learn to collect and transform data for analysis, manage analytics projects in various business environments, and effectively communicate insights to different audiences. Graduates of the program can pursue a variety of career paths, including roles such as Supply Chain Analyst, Data Engineer, Financial Manager, and Marketing Manager.
While UNCW offers an online version of the MSBA program, the face-to-face option provides unique benefits. Students can engage directly with faculty, network with peers, and receive instant support and guidance. Course instructors communicate expectations and time commitments upfront, ensuring a balanced schedule of courses each semester. Additionally, advisors are available to assist students throughout their academic journey.
In conclusion, UNCW’s Master of Science in Business Analytics program offers a competitive curriculum that meets the demands of the industry. With a focus on practical skills, hands-on experience, and personalized support, graduates are well-equipped to excel in a variety of business analytics roles. Whether you’re looking to advance your career or transition into a new field, this program can provide you with the tools and knowledge needed to succeed in the rapidly evolving world of data analytics.
