In a recent development at Paramount Global, Sabrina Caluori, the executive vice president of kids and family marketing for Nickelodeon and Paramount+, has announced her departure from the company. This news comes shortly after the exit of Michael Engleman, the chief marketing officer for Paramount+ and Showtime. Caluori’s decision to leave the company coincides with a period of significant changes at Paramount, including impending layoffs and a merger with Skydance.
Having been with Nickelodeon for three years, Caluori was promoted to her current role in 2022. In a heartfelt note to her team, she expressed her deep appreciation for the brand and the work they have accomplished together. She commended her colleagues for their dedication and creativity, highlighting the unique culture they have fostered at Nickelodeon.
Paramount recently announced plans to reduce its workforce by 15% in the United States as part of a cost-cutting initiative aimed at saving half a billion dollars. In addition to the layoffs, the company has sold off two entertainment websites and made significant changes to its cable network sites. These strategic moves are part of Paramount’s efforts to streamline operations and improve financial performance.
Prior to her time at Nickelodeon, Caluori spent twelve years at HBO, where she rose to the position of executive vice president of marketing and digital media. Her departure from Paramount marks the end of a successful tenure in the entertainment industry, during which she made significant contributions to the brands she worked with.
In her farewell message to her team, Caluori reflected on the achievements they had accomplished together, from reviving iconic Nickelodeon campaigns to engaging millions of viewers through innovative marketing strategies. She emphasized the importance of maintaining the unique culture they had built at Nickelodeon and expressed her continued support for her colleagues as they navigate this period of transition.
As Sabrina Caluori bids farewell to Paramount Global, her departure marks a significant change for the company’s marketing team. Her legacy of creativity, passion, and dedication will undoubtedly leave a lasting impact on the brands she has worked with. Paramount Global will now look to fill the void left by Caluori’s departure and continue to innovate and evolve in the ever-changing entertainment industry.
